Message Marketing is
one of the BEST marketing strategy because it does provide you with costumer
now, which is the desire of every business (representing more money now), but
also it helps a lot with the foundation you need to
have in place when running ads latter if you wish, because if you run ads on top of this foundation
your results will be much better (meaning more customer at a cheaper price).
So what it is message marketing?
A: Marketing message, by its very
definition, means how an organization communicates to its target audience to
talk about itself and what it does. A message strategy should comprise of a positioning statement and some
points that support it. Perhaps an offer of your products or services
would be the best.
Notice I am NOT talking
about sending messages to ANYONE, this would be like running ads, trying to
convince people to become your customers, but instead sending messages to your
clients (you should have a list of them with e-mails and phone numbers at
least)
Such messages
represent a few important things to your customers:
● You know them and
care for them
● You care enough to remember
them when running specials or promotions that they can take advantage off if
they only knew about them
● You are care about
your business and are trying to improve by making your clients happy
This can lead to
another thing you could do which is “Reputation Management” but to start with
Message marking is indeed a good start, also a very cheap service to implement
and will give you a very good idea the power of starting advertising online.
Feel free to reach out for more information, you can book an appointment here, or add me in skype "mgameiro25"
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